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The Floresta Farmer’s Market

by | Jan 22, 2020 | Ecuador, Food and Recipes, Quito | 10 comments

On the short cobblestone street of Galavis, the Floresta Farmer’s Market takes place every Friday morning. From my hotel window, I can see the vendors setting up bright and early in the morning. I’ve heard they are around until mid-afternoon but I would recommend buying before the heat of the day. Refrigeration is not common here.

The Floresta Farmer’s Market

The Floresta Farmer’s Market is only one short block of about 10 vendors all selling fresh and local items. The vast majority are selling either fruits or vegetables. Vendors seems to specialize in one or the other. However, there was also a gentleman selling chickens, another selling fresh fish, cutting the steaks and filets as you ordered, and a large stand of fresh flowers. To my surprise, a couple of gentlemen walked the center aisle hawking freshly peeled cloves of garlic.

La Floresta Farmer's Market, La Floresta, Quito, Ecuador | ©Angela Drake

A Truly Ecuadorian Market

This last Friday was the first time I had been to a Quiteño market on my own and the wide variety of produce was overwhelming. There are a lot of different foods here. For example, Ecuadorian corn, or choclo, is nothing like the American variety; each ear is short and wide, each kernel fat and very starchy. Women in the stalls pop off the kernels by hand so you can buy corn either by the ear (mazorca) or by the kilo in kernels (granos).

Then there are the carrots, short and fat (and very, very tasty) and lemons that look more like small grapefruit. Feeling adventurous, I bought a potato-like vegetable that isn’t a potato at all and another called a white carrot (zanahoria blanca) that is shaped more like a sweet potato. Unlike a carrot or a sweet potato in flavor, its flesh cooked up dry, similar to a Japanese sweet potato. However, it’s flavor was more starchy, not unlike plantain or yucca.

Vendors at the La Floresta Farmer's Market, La Floresta, Quito, Ecuador | ©Angela Drake
Vendor Shucking Corn, La Floresta, Quito, Ecuador | ©Angela Drake

Vegetables Even Not Your Average American Can Recognize

I also bought some things we would all recognize – local fresh cheese to serve with the choclo, green beans, bell peppers in red, yellow, and green, as well as Brussel sprouts, all very recognizable foods. And at almost every stand I asked how to cook something. I learned that Brussel sprouts are served cooked but at room temperature, sliced and dressed in olive oil and lemon juice, like a salad. Zanahorias blancas are most often pureed like mashed potatoes.

In the weeks that come, I’ll make sure to write about the different types of food, including local names, and tell you how they’re used. But for now, I feel pretty good that I managed to walk away with a decent haul of fresh vegetables for our dinners this week!

While vendors may have changed, the Floresta Farmer’s Market is still a going concern as of the date of re-publication.

This article was originally written on August 27, 2013. It has since been updated for formatting and to fix grammatical errors. 

Friday Market in La Floresta

Information For Your Trip

The Floresta Farmer’s Market is open on Fridays from 8 am until 4 pm but earlier is better than later. Take small bills and coins to make purchases.

  • Direction by Car, use WAZE and look for Galavis, Quito, Pichincha, Ecuador. The market will be on the cross of Galavis and Isabela Catolica.
  • Direction by Public Transportation for buses around Quito, use the Google Map link and click on get directions. Use the public transportation option to find the best from your current location.
<a href="https://notyouraverageamerican.com/author/angiedrake/" target="_self">Angie Drake</a>

Angie Drake

Angie consults with small tourism businesses in the Americas on best practices for attracting aligned clients. She loves to travel to lesser-known destinations. She currently lives in Portland, Oregon and dreams of her next trip to Ecuador.

10 Comments

  1. Charlotte

    Great blog! I stumbled here as I’m currently on a trip to Ecuador, and love the detailed posts about life in Quito and beyond. I’m sure I’ll be checking back later because I’ve fallen in love with South America 🙂

    Reply
    • AJ

      We got bitten in Buenos Aires! We fell deeper in love on a two trip through Peru and Bolivia. And now we have Ecuador to explore and discover! I know what you mean about falling in love with South America!

      I look forward to ‘seeing’ you more! If you blog about your travels, let me know. I would love to read them!

      Reply
      • Charlotte

        I do blog…in fact I just spent 3 weeks in the Galápagos Islands and will be writing several posts on that soon. I have one more day in Quito before heading home, gonna check out Papallacta hot springs. And yes, this place is easy to fall in love with isn’t it?

        http://charlottesitineraries.weebly.com/

        Reply
  2. areddaway

    Great! Have you been to the food vendors in the Floresta? They’re in a park every evening and it’s always very busy. So much food!

    Reply
    • AJ

      We’ve missed that so far! Do you know which park?

      Reply
      • areddaway

        do you know where the big roundabout with the church is? It’s on avenida Madrid. you take the road going down the hill from the roubndabout and the park is down there. i live just round the corner so i pass it every day

        Reply
      • areddaway

        just found a map! i think It’s down the ladron de guevara

        Reply
        • AJ

          Thanks so much! We’ll be sure to check it out!

          Reply
  3. Robin

    nice! interesting about the brussel sprouts…that sounds good. My step-daughter married a boy ( I still call him that, he’s only 24…) from Ecuador and I’m waiting for them to cook me an authentic dish someday…sounds fantastic. love your photos.

    Reply

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